A couple of months ago I wrote about training sales reps.
In that post, told about a video a manufacturer sent us that had no video "production value," but was valuable to us for showing how the product was actually used.
I just read on Presentation Zen about this video that won the best film award at Tropfest NY 2008. Tropfest is known as "the world's largest short film festival."
What caught my attention was that the entire video was shot using a cell phone!
The point is it doesn't take expensive equipment to make a great video. And it doesn't take a great video to be a useful tool.
Take a look at the cell phone video...